Responsibilities: -Developing of the general product concept. -Project management: teamwork organizing and coordinating (Agile). -Service audition and optimization. -UI/UX improvements. -Internet traffic efficiency analysis (Google Analytics, Yandex Metrika, inner stats). -Managing of advertisement campaigns. -Coordination of advertising agencies. -Landing pages development, A/B testing. Results: -Reached maximum traffic of 100 thousands unique users per day. -Main project functionality was renewed and improved. -E-mail marketing campaign was improved to raise number of returning visitors. -Took part in a successful selling of the project to Moscow City Administration.

Headphones: http://monster-beats-store.ru (August 2012 – August 2014.) Shoe shop: http://kus-shop.ru (November - February 2009, 2010, 2011, 2012, 2013). Perfume http://perfume-online.ru (September 2010 – May 2012) Flower shop http://ilpresente.ru (May 2010 – August 2010). Responsibilities: -Analysis of competitors, demand prediction. -Managing a group of people to create an online store. -Managing context advertising campaigns for the online shop (Google.Adwords, Yandex.Direct). -Cooperating with the coupons selling services. -Cooperating with CPA services. -SMM. Attracting customers via social networks. -Developing advertising materials. -Negotiations with suppliers. -Managing a group of couriers. Results: -Reached maximum number of 50 orders per day.

Responsibilities: -Managing advertising campaigns. (Context, Partnerships (inc. those with Rambler, Passion.ru, etc.), CPA, display). -Coordination of advertising agencies. -The research result analysis and developing the needed marketing actions. -Developing of the general product concept. -Managing the development of website redesign (excepting the main page). -Coordination of developers in their tasks for marketing needs. Results: -Marketing activities made the company to come from losses to profit. -Signed an informational partnership agreement with Rambler. This agreement brought Looksima additional 20-30 thousands of unique users per day for free. -Improved E-mail marketing campaigns gained more than 300 sales per month.

Responsibilities: -Development and maintenance of Yandex.Market Content API. -Interaction with Content API partners. -Management of developers, testers and system administrators to perform Content API development and maintenance tasks. -Performing a lot of analytical tasks. Results: -Content API was improved and achieved a workable state. -Launched mobile app of Yandex.Market that used Content API as its backend. -Signed agreements with many partners of Yandex.Market Content API. -Made a research of different world online marketplaces. One of the new projects of Yandex.Market was based on the data, gained during this research.

Responsibilities: -Establishment and development of the project. -Design of the project. -Managing marketing activities. -Attraction of advertisers and users of social networks. Results: -Achieved the 9th place in «Advertising» category based on LiveInternet rating system (http://www.liveinternet.ru/?vktarget.ru) -Reached an average traffic of 35 thousand unique users per day. -More than 2000 registrations per day. -Average month profit was about $10 000.

ВМК, Прикладная математика и информатика

Academy of the Russian Federation Ministry of Foreign Affairs